![Distribute and Track In-store Coupons [VIDEO]](http://www.marketsmartsites.com/wp-content/uploads/2011/06/chimps-mail.png)
Many of my local customers have a problem bridging the gap between virtual and brick-and-mortar. They need an easy way to monetize and track their online traffic. Imagine this: a new subscriber joins your list, receives the first in a series of auto-responses which includes a coupon, which they bring it into your store where your cashier verifies via iPhone the coupon’s validity. You control the number of uses per coupon and can track it all. Watch.
While our systems do integrate with many email services, we focus on MailChimp because our systems are best equipped to support it.
About the Author:Jason Kocina
Jason is President of Checkerboard Strategic Web Development, a company he has helped build from the ground up since 1995. Using his extensive experience in design and development as well as marketing, Kocina specializes in bridging technology and business by connecting clients’ needs with technological possibilities. Follow him on Twitter @jason_kocina.
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